3 Valuable Tips for Choosing Your Perfect Wedding Florist
Join us in this first part of a two-part series
Do you recall ever looking at your parent’s wedding photos or your grandparent’s wedding photos? What are some of the things you remember? Probably what they wore and what their flowers looked like. Flowers, though small in stature, have an amazingly huge impact on your wedding day.
Not only do they set the mood of your day, they are a hint to your guests as to what kind of wedding to expect; they reflect your personality; they are symbolic and brighten a room with their colors and aroma. In my opinion, it’s impossible to be sad when you are around flowers.
Because flowers appear in every part of your day – from your hair (maybe) to bouquets and boutonnieres, bridal party bouquets, ceremony décor and centerpieces – it’s essential to choose a florist who can fulfill your vision. Knowing how to choose the right florist for your wedding day goes far beyond just thinking you will go with a florist you’re kind of familiar with because one of your co-workers got a flower delivery from them one day a few years ago. When it comes time to hiring your florist, just like hiring any wedding professional, you want the best. We know how important it is to connect and “mesh” with all your vendors, and your florist is no exception.
We asked some Hudson Valley florists to share their expert advice on how to choose the florist who will create the perfect vision for your wedding day.
Meet In Person
First, and foremost, talk, in person with your florist. In this day in age, everyone wants to e-mail or call, but nothing beats a face-to-face conversation. Lucille Conforti, owner of Lucille’s Floral of Fishkill, recommends, as with all vendors, choosing a florist with experience and looking at their reviews, but be cautious of them as well. Also, she says, be honest in your conversation with them and make sure you are comfortable with them, their services, and their personality.
You need to click with their vision and artistry, but you also need to click with them as a person. Sarah Faoro, owner of Floral Affairs by Sarah in Gardiner says, “You should love your florist’s design style. Take some time to scroll through pictures of their work and see if it compliments your wedding vision. Lastly, choose a florist based on their personality. You’re entering into a long-term relationship and want to feel comfortable asking questions and expressing your opinion knowing that you’ll get great service after months of communication. Florists are expert wedding professionals who should be willing to work with clients to fulfill their vision.”
Remember, this all goes back to what we spoke about earlier about putting together your “A” team.
Experience and Reputation
Your wedding day is a day you do not get to repeat. Therefore you want to make sure your florist is knowledgeable enough to help guide you and work with you to make your vision a reality. Theresa Colucci, owner of Meadowscent in New Paltz, says by choosing florists who have been around for a while and have a lot of experience, they should easily and willingly be able to share with you references from past couples. Because this is a day where there are no do-overs, you also want to make sure they have the proper insurance and identification.
Why is experience, reputation and insurance important? Steve Morgan, owner and designer of Morgan’s Florist in Poughkeepsie, says it’s because you want someone who shows up on time and knows how to handle and fix any problem that may arise. They should be able to handle it smoothly and calmly. They should always have a Plan B.
Remember Florists are Artists
“Remember that floral designers are artists, flowers are their media and every artist has their own style,” says Faoro. From experience, when speaking to almost any of your wedding professionals, it’s safe to say they all would consider themselves artists in the own field – floral designers, especially. Anyone can put flowers in a vase or grab a bunch and tie them together, but it takes real skill to make them look good and tie them cohesively into a vision, feel, and mood. It takes an artist to know how the height, shape and structure of a flower compliments the rest in a bunch. Think of choosing the work your florist does like choosing a piece of art. How do you feel when you see their work? Does it move you? Make you feel compelled to want more? Can you see their design fitting into the aesthetic of your day? Does it complement your vision? If so, that would be a good indication to consider that florist.
How did you choose your florist? What moved you to hire them to decorate your wedding?