3 steps you need to follow for choosing beautiful Wedding Flowers
This is the last of a two-part series
I love flowers! Let me just get that out right away. In fact, one of my favorite times of the year in the Hudson Valley is when the flowers start to peep through the frozen ground. It can still be chilly; but as long as I see the flowers start to bloom, it immediately wipes the winter doldrums away. To me, flowers are nature’s perfect package, and they just put a smile on my face. Between their colors, shapes and smells, there’s nothing more beautiful.
That being said, I couldn’t wait to book my floral appointment for my wedding. Knowing it was the one day where I could surround myself with such beauty made me incredibly happy. Now, here’s the thing: I know what I like, but the names of flowers – outside of the popular roses, calla lilies and carnations – leave me clueless.
I didn’t know what flowers I needed to achieve the look I wanted, so I was thrilled to have an expert florist walk me through the process, show me examples of flowers, and tell me the pros and cons of each, including what would be in season (and therefore be cheaper). However, your floral consultation goes far beyond just showing up and talking to the florist. It takes some time to make sure you get the perfect look. We spoke to some of the most experienced florists in the Hudson Valley, and broke the process down into three easy steps.
Step 1 – Know your colors
One of the most important pieces of information you can bring to the consultation is your color scheme. I remember even bringing swatches of fabric of both my gown and my bridesmaids’ gowns with me. Steve Morgan, owner and designer of Morgan’s Florist in Poughkeepsie says the bride’s flowers need to complement her, he says that you also need to know what colors the bridal party will be wearing to ensure all flowers will be cohesive. Theresa Colucci, owner of Meadowscent in New Paltz says because the bulk of her appointment revolves around color, if you don’t have that information at your first visit, then you will need to book a second appointment. She says while it’s very normal for couples to want to start planning right away because they are excited, it’s best to wait until you know what everyone is wearing.
Step 2 – Do research and come in with ideas
Lucille Conforti, owner of Lucille’s Floral of Fishkill, says looking at flowers on websites such as Pinterest, and sharing your board with her, is a great tool to help her get to know the aesthetic and feel you are going for. Morgan wants to see your Pinterest board, too, to work with the ideas you have. He suggests going a step further and doing research on what flowers are in season. Colucci asks, in a pre-appointment questionnaire that she sends out, all photos and Pinterest boards be e-mailed to her so she can prepare and get to know the aesthetic of the couple so the end result is a streamlined floral appointment.
Step 3 – Set and share your budget
The third, most important piece of information you can bring is your budget, and be honest with it. We’ve mentioned how important a budget is in previous posts, and you might be wondering why we put budget last when it comes to choosing the right flowers. That’s because until you know your colors and do research on what type of flowers you like and see what’s in season, you can’t figure out how much it’s going to cost. If what you like ends up being too expensive for you, you may need an alternate plan. But, don’t worry.
Like Morgan stated, doing research on what flowers are in season will help save you money. If you want to purchase flowers that are in their “off” season, they can be much pricier than if you buy them in season. All florists are willing to work within your budget, but they need to know what that budget is. If you like a particular flower and it’s not in your budget, Morgan will show you how he can use similar ones to create the same look but aren’t as expensive. By getting your photos and ideas, Colucci will know if your style matches your budget and if not can discuss alternatives to keep you within your desired price point. Conforti will let you bring in your own containers and put arrangements in there, which often times helps couples keep their cost down. A good question to ask florists you interview is to see if you can do the same.
What tips do you have in choosing the perfect flowers for your wedding day?